AI-Powered Concierge Service (French Edition)

The rapid growth of tourism has led to a swift expansion of the local hotel industry, which is seeking innovative new sources of competitive advantage. A comprehensive business strategy to sustain competitive advantage is formulated in a sustainable manner across a range of knowledge domains, including marketing, operational processes, the supply chain, finance, human resources, and information technology.

This document begins by describing the innovative services provided by robots in the hospitality and catering sector and the evolution of service robots in the hotel industry. It then outlines the mixed approach used in this study, which includes a panel of experts and semi-structured interviews with a qualitative method and a ranking survey with a quantitative method. The results are analyzed using the SMART SWOT ranking technique.

Few studies have examined robotic services for hotels using the six-dimensional service innovation model. This model identifies six factors and suggests that this new service concept can enable hotels to be more competitive by utilizing information technologies and relationship marketing strategies.

The local hotel industry has experienced rapid growth due to the expansion of tourism. In response, hotels are seeking innovative ways to gain a competitive edge. A comprehensive business strategy has been formulated to sustain this competitive advantage, spanning various knowledge domains such as marketing, operations, supply chain, finance, human resources, and information technology.

This study begins by exploring the innovative services that robots provide in the hospitality and catering sectors, as well as the evolution of service robots in the hotel industry. The research methodology involves a mixed approach, incorporating a panel of experts, semi-structured interviews using a qualitative method, and a quantitative ranking survey.

Notably, the six-dimensional service innovation model has been applied to analyze robotic services in hotels, which is an area that has received limited attention in previous studies. This model identifies six key factors and suggests that the integration of information technologies and relationship marketing strategies can enable hotels to enhance their competitiveness.

The SMART SWOT ranking technique is employed to analyze the study's findings. This approach provides a comprehensive assessment of the strengths, weaknesses, opportunities, and threats associated with the implementation of robotic services in the hotel industry.

The rapid growth of tourism has had a significant impact on the local hotel industry, prompting hotels to explore innovative strategies to maintain their competitive edge. This study delves into the role of robotics in the hospitality sector, offering insights into the evolving landscape of service delivery and the potential for hotels to leverage technology and relationship-building to stay ahead of the curve.

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